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Topshop Unique AW14

Topshop Showspace for London Fashion Week AW 2014.

The resulting show was pared down to include the mirrored boxes for the event entrance and the catwalk entrance,and the acrylic light boxes and mirrored surfaces for signage and furniture. The mirrors reflected and multiplied the models and the audience and created an elongation of the space, working with design elements of complimentary language to the existing building. This made the clothes, models and audience stand out and be the feature of the show.
The design included: catwalk with backdrop, benches, backstage areas including make up and dressing, catering, production suite, entrance to show event, cafe and presentation area including all signage.

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